London Summit 2017
The IET: Savoy Place, May 16-17
The Always-On Consumer in a Connected Ecosystem - Expectations of Digital Culture - Navigating Industry Uncertainty - Emerging Optimisation - Business Beyond Tech Implementation

Attendees Include

Andrea Trocino

Head of Mobile, ASOS

Andrea is the Head of Mobile for ASOS where over the last 4 years has built and led the business Mobile strategy and development department. His extreme passion for customer experience and technology is the main and constant driver throughout his career which has always been laser focused on how e-commerce businesses can create best-in-class experiences on mobile.

Jessica Michault

Fashion Journalist,

For twenty years she has covered everything in the world of fashion, from the red carpets of Hollywood to the Haute Couture collections in the City of Light. Most notably, Jessica was the Online Style Editor of The International Herald Tribune, and worked for 16 years alongside one of the leading experts and most respected journalist in the field, Suzy Menkes.

Rina Hansen

Marketing & Omnichannel Director, By Malene Birger

Rina Hansen is Marketing & Omnichannel Director at By Malene Birger, where she is spearheading the omnichannel marketing and retail transformation. Prior to By Malene Birger, she worked in global sales and marketing executive positions for brands like Burberry, Anne Klein and MCM.

Rachel Bale

VP, Global Merchant Development, Mastercard

Rachel works at Mastercard in the Global Merchant Development team to partner with leading retailers to optimize their digital propositions which drive customer engagement, insights and sales. She is currently focused on combining the innovation of early-stage companies with Mastercard assets to deliver rich consumer propositions.

Kate Blythe

Global Content Director, MATCHESFASHION.com

Kate Blythe is the Global Content Director at MATCHESFASHION.COM. Kate previously worked at Elle Magazine and as Editor at Net-a-Porter.com before moving to MATCHESFASHION.COM four years ago. She oversees all womenswear and menswear content across all platforms including digital, print, social, video, email and creative.

Will Hayward

CEO, JOE Media

Will is Chief Executive Officer at JOE Media, where he is responsible for leading the company’s two UK offices, in London and Manchester, and oversees all aspects of the business from editorial and commercial to business operations.

Prior to joining JOE Media, Will was Chief Commercial Officer at Dazed Group, where he also sat on the board of Directors.

Linnéa Funk

Independent Influencer ,

Linnéa Funk is a Danish fashion influencer & freelance SoMe consultant for upcoming brands. In only a few years, she has grown a loyal audience by micro-blogging on Instagram, and during this time she has worked with some of the largest fashion and beauty brands in Scandinavia. With a background in Media Studies & journalism, Linnéa has an in-depth knowledge of the social mechanisms of media from both a consumer's & a creator's perspective.

Rachel Arthur

Founder & Editor, Fashion & Mash

Rachel Arthur is an award-winning business journalist specialising in fashion and technology. She contributes to titles including Forbes, Wired, The New York Times, The Guardian, The Daily Telegraph and The Business of Fashion. She is also the founder of tech-focused news site FashionandMash.com and the vision behind the global #FashMash community.

Katie Baron

Head of Retail, Stylus Media Group

Formerly a fashion producer, Katie is an author, journalist, trends forecaster and creative content consultant.

Thanks to a series of key roles within a host of thought-leading creative businesses including Liberty, Harpers Bazaar UK magazine & integrated creative agency Yellowdoor, Katie has been in the rare position of being the brand, the brand agency and now a brand strategist.